Hilarity of Vagueness

Dies Natalis ISI Yogyakarta XXXIII, Postgraduate Program

Hilarity of Vagueness

Media and Design Department

The Graphic design MA art programme started in 2013 at the former Department of Visual Arts has generated a tendency, which points towards artist training and which will be further strengthened by the Graphic design BA art programme to be launched in 2017.

The reorganisation in 2015 created a new institutional structure, which included the establishment of two departments. The Department of Media and Design currently offers the Digital representation BA programme and the Graphic design MA programme. In the specialisations of the undergraduate degree programmes students gain solid professional funds, and acquire a theoretical knowledge concerning the issues of general imagery on the one hand and knowledge of technological nature on the other hand, which they can expand in the MA programme consistently built on the undergraduate courses. Thus, they can develop a mature and autonomous designer attitude.

The department shall pay particular attention to the presence of students outside the institution. The curriculum naturally includes the participation in various national and international competitions and exhibitions. Students take their part at these events effectively, which is shown by the countless success and results. Another important endeavour involving our students is the continuous and wide range online presence where up-to-date information is available on the training and the results obtained. The most important goal is that students who study here acquire a comprehensive knowledge of contemporary visual arts, allowing them to become media literate professionals with high awareness of the media, and who will be able to give independent and mature responses to meet contemporary challenges.

Specialisation in Electrography

(Digital Representation BA programme)

In addition to the acquisition of basic knowledge of graphic design and computer graphics, as well as digital illustration and typography skills, students enrolled to this specialisation are involved in a training focusing on the forms of expression and the technical solutions of the applied graphic genre. In the course of their studies, they are to complete both individual and collaborative tasks. The objective is to train well-prepared, open-minded professionals who are very much familiar with visual communication and who can become versatile experts at firms of graphic design, illustration, digital image processing and reproduction. Using the modern graphic language in their creative design and production works, they are also to carry out, for instance, digital illustrative and graphic design jobs with confidence, as well as publication preparation and editing tasks.

Employment locations and opportunities for graduated BA students: graphic and production design studios, photo and advertisement studios, internet content providers, various publishers, the mass media and the interactive communication media. Their theoretical and professional knowledge also enables them to continue the training on MA level.

Specialisation in Animation

(Digital Representation BA programme)

In addition to the basics of graphic design, students in the specialisation in animation design are involved in a training focusing on all forms of expression and technological solutions of animation. They become familiar with both the conventional manual and digital frame-by-frame animation, stop-motion techniques, the digital 3D modelling and animation, as well as with the 2D/3D motion graphics technologies.

In the course of their studies they carry out both individual and group tasks and both practical and theoretical education shall be granted. As a result, students will be able to contribute to short or full-length animation productions, as well as to the planning and the preparation of television headlines, images, infographics, to sight and animated design jobs for computer games, and to participate in making animations applied on online (internet, web) or offline (applications) surfaces.

With a BA qualification the following employment opportunities arise: animator, compositor, production designer, other film and television creative professional, creative professional familiar with interactive communication. The theoretical and professional knowledge acquired also allows students to pursue their studies at MA level.

Specialisation in Web Design

(Digital Representation BA programme)

This higher educational vocational training is unique in Hungary. A web designer knows the UX design methods, draws up wireframes and plans the graphic appearance of websites or mobile applications. A web designer is trained to work in the team of marketing specialists, creatives and developers, and also knows the basics of HTML, CSS and JavaScript languages.

At the end of the programme offering a BA degree, students will be in possession of a knowledge on the basis of which they will be able to work as a freelance or employed web designer, but may also hold the post of a front-end developer.

Graphic Design Masters

The objective of this major is that BA students graduated from our institution or from other training locations acquire a creative spirit and the attitude of interpreting contemporary challenges independently. In addition, they are to gain systematic and professional funds and methods in the field of graphic design and its frontier working areas. We take as a value the development of the experimental behaviour, the creators’ social responsibility, as well as the establishment of the lifelong research attitude.

As graphic designers, graduates will be able to contribute at high level to planning and implementation processes, and become ready to manage all those processes. As a result of this artistic and theoretical training, they acquire proficiency in classical art and design history, and get introduced into the latest tendencies of the visual phenomena and tangible culture of our age. Due to professionalism they will be in possession of a general visual literacy, which allows them not only to adapt to constantly renewable challenges, but also to become active in the formation of contemporary visual messages, either by creating new trends or by the development of new technical methods.

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